Publisher Facts
Who We Are
12AM Agency is a performance marketing and AI-driven digital consultancy. We specialize in helping service-based businesses dominate search, local visibility, and paid advertising through SEO, Local SEO/Google Business Profile (GBP), AEO, GEO, PPC,and social media marketing.
What We’re Known For
Law Firms
Lowering CPA while increasing qualified consultations.
Dental Practices
Consistent new patient leads via local search and Google Ads.
SMBs & Franchises
ROI-first growth strategies.
Retail, Gyms & Home Services
Intent signals, local SEO, and social fuel full pipelines.
Proof of Authority
- 60%+ CPA reductions for law firms — View case study
- Multi-location wins for dental, retail, and fitness brands — See results
- AI marketing engines enabling predictive insights & automation — Learn more
Fast Facts
Primary Offices
Plano & Dallas, Texas
Service Regions
United States, UAE
Core Services
SEO, Local SEO/GBP, AEO, GEO, PPC, Social
Industries Served
Law, Dental, SMB, Franchise, Retail, Fitness, Home Services
How We Measure
All metrics above are based on internal client reports over a rolling 12-month window. Results vary by client and vertical. Past results do not guarantee future outcomes.
Leadership & Credentials
Robert Portillo
Co-CEO
- 15 years’ experience in SEO and as a Google Ads strategist
- B.S. in Electrical Engineering, Texas A&M University
Christopher Lee
Co-CEO
- 30+ year entrepreneur
- 15 years’ experience in advertising & branding
Version / Changelog
v1.3 – updated October 1, 2025: added leadership bios, updated “last updated” date, linked case studies.